CompareAIOur verdict
InVideo is the pragmatic choice for video volume: it won't make anything award-worthy, but it reliably turns an afternoon into a month of social content. For businesses where 'good enough, posted consistently' beats 'perfect, posted never,' it works.
Our take: pick your five best-performing post formats and rebuild them as InVideo templates. If the remakes perform within shouting distance of the originals, the subscription pays for itself.
What is InVideo?
InVideo is an online video editor with AI text-to-video: describe the video you want and it drafts one from templates, stock footage, and AI voiceover, which you then customize in the editor. It's aimed squarely at social media and marketing video volume.
The pitch is speed over craft. With thousands of templates and a massive stock library, a small business can produce a week's worth of Reels, ads, or promos in an afternoon — no editing experience required.
- Best for
- Small businesses, social media managers, and creators who need a steady stream of decent social videos without editing skills.
- Skip if
- Your brand needs a distinctive visual identity — template output will dilute it.
- Affiliate program
- InVideo pays 50% on monthly plans / 25% on annual plans for the first billing cycle (treat as one-time until the dashboard confirms otherwise), 120-day cookie, via Impact. Terms verified Sept 2026.
Key features
- AI text-to-video generation from prompts
- Thousands of templates for social and ads
- Large stock footage, image, and music library
- AI voiceovers in multiple languages
- Automatic captions and text animations
- Brand presets for fonts, colors, and logos
Pricing
InVideo is a subscription with monthly or annual billing; annual is cheaper per month. Higher tiers unlock more stock media usage, longer videos, and AI generation minutes. Check invideo.io for current plans.
SaaS pricing changes often — confirm current prices on the vendor's site before buying.
Pros & cons
What we like
- Huge template library covers nearly every use case
- Genuinely easy for complete beginners
- Fast output for social media volume
- Affordable compared to hiring editors
What could be better
- Template-based videos can look generic
- AI-generated drafts need meaningful editing
- Free tier watermarks exports
Frequently asked questions
Is InVideo good for beginners?
Yes — it's one of the easiest video tools to start with. Templates and AI generation do the heavy lifting; the editor handles the rest.
Does InVideo have a free plan?
There's a free tier, but exports carry a watermark. Paid plans remove it and unlock the stock library and AI features.
Can I use InVideo for YouTube?
Yes, though it's optimized for short social video. Longer YouTube content works, but dedicated editors give you more control.
Does InVideo include stock footage?
Yes — a large built-in library of stock video, images, and music is included, with usage limits scaling by plan tier.